The Cannes Film Festival, held annually at the Palais des Festivals et des Congres, is a highlight on the international trade fair calendar. With over 35,000 square meters of exhibition space, it hosts various trade fairs, such as the Cannes Film Festival and MIPCOM, which attract professionals from the entertainment and media industries. Its importance lies in being a key meeting point for creativity and business, consolidating Cannes as a cultural and economic center in France and Europe.