The Fiera del Levante, held in Bari, Italy, is one of the most important trade fairs in the country, with an exhibition area of approximately 100,000 square meters. This event, held annually in September, brings together thousands of exhibitors and visitors, highlighting sectors such as agriculture, industry, and commerce. Historically, it has been a meeting point for local and international companies, promoting commercial and cultural exchange. Its relevance lies in its ability to boost the regional economy and foster innovation.