The Piazza del Popolo Fair is an iconic event held annually in Rome, Italy. With an exhibition area of approximately 10,000 square meters, the fair brings together exhibitors from diverse industries, from crafts to technology. Historically, art, gastronomy, and fashion fairs have been held there, attracting thousands of visitors. Its importance lies in serving as a cultural and commercial meeting point, promoting tourism and the local economy, consolidating its position as a benchmark in the country's trade fair calendar.